Alibaba, Amazon, Ecommerce, Food, Grocery, Kroger, Uncategorized, Whole Foods

Move Over Amazon/WholeFoods, Here Comes Kroger/Alibaba

Kroger AlibabaKroger’s Simple Truth line of private label natural and organic products will now be available via Alibaba, the global competitor to Amazon.

“Physical store interactions will also drive more traffic to their ecommerce channel, and ultimately Kroger will want to view the physical store channel as their customer acquisition channel, and ecommerce as the convenient option for reorders. This allows both Kroger and Alibaba to own the entire customer journey and ultimately drive higher lifetime value for each consumer.”

Alibaba Deal Shows Kroger Plan To Amazon Battle Amazon Internationally – ProgressiveGrocer

Kroger Teams With Alibaba To Sell Private Label Items To Chinese Consumers – Retailwire

 

Beverage, FoodBusinessNews, Grocery, Trends, Uncategorized

The T On International Tea In The US

“These teas also are favored for their widely recognized health benefits, which is attractive to today’s consumers who are trending away from sugary soft drinks and juices.” said David Sprinkle, Research Director for Packaged Facts (FoodBusinessNews)

Sencha Tea

The teas outlined are Matcha, Sencha, Moringa and Muzidashi.

There are few studies for green tea, like Matcha and Sencha, are limited but the NCHI offers some claims.

Matcha tea is a green tea that is “high in a catechin called EGCG (epigallocatechin gallate), which is believed to have cancer-fighting effects on the body. Studies have linked green tea to a variety of health benefits, like helping to prevent heart disease, type 2 diabetes and cancer. However, it’s important to note that much of this research isn’t from clinical trials that show green tea causes a benefit. Instead, it’s largely from population-based studies, where researchers look at groups of people who drink green tea and compare their health outcomes to groups that don’t drink it. Studies have shown associations between tea and better health, but causation is not yet proven. Matcha is even less studied than brewed green tea.” (Time)

Sencha is a green tea, and as such it undergoes minimal processing and no fermentation. This allows it to maintain high concentrations of catechins, substances associated with numerous health benefits. (FoodBusinessNews) but again studies are limited and fall under the blanket of green tea research.

The studies for Matcha and Sencha are very limited but studies on Moringa and Muzidashi are difficult to find.

The key takeaway is that consumers are seeking better health sources by omission, by disregarding something deemed “bad” like high-sugar for something that’s possibly better regardless of the claims being proven.

Tea Trends – FoodBusinessNews

Matcha Tea – Time

Green Tea Study – NCBI

Beverage, Food, Grocery, In-Store, MorningConsult, Shopping, Trends, Uncategorized

Majority Of Consumers (65%) Say They Have No Interest In Food Or Beverage Online Purchases, Even When Their Options Improve.

InStoreShoppingMorningConsult

47% of shoppers have made a food/beverage purchase online for the sake of convenience but overall most shoppers prefer the in-store experience.  Generation Z, the digital convenience native, indicated that 44% prefer to purchase in-person.

Consumer Trends In The Food And Beverage Industry – MorningConsult

Grocery, Nielsen, Pets, Uncategorized

Pet Owners Choose Pet Food Similarly To Their Own Diets

“Health and Wellness is paramount to success in pet innovation, ad pet trends are closely following human ones.”

The American Pet Products Association (APPA) reports that U.S. consumers continue to amplify their total spend on their pets with each passing year—something they’ve done by at least $2 billion each year since the mid 1990s. For example, the APPA cites that Americans spent $69.5 billion on their pets last year, up from $66.75 billion in 2016. Back in 2007, they spent $41.2 billion.

Despite flat food sales, consumers are eager to keep their pets happy, healthy and pampered. Given consumers’ willingness to put their pets first, what’s the next lever that brands and retailers can pull to tap into a market with plenty of runway out in front of it?  The “free from” items are redefining categories across the store, including food, personal care and pet food. In dog food, for example, Americans are seeking foods that don’t include ingredients like GMOs (genetically modified organisms), corn, fillers, artificial colors and preservatives.

NielsenPetChart

Trends In Pet Care – Nielsen

Grocery, Millennials

The Battle For Share Of Millennial’s Stomach Is Constant, But Both Food Retailers And Restaurants Have New Weapons In Their Arsenals

Millennials are known to seek out novelty and are willing to spend more for convenience.  According to Charles Schwab, Millennials spend more on than other generations on taxis, take-out coffee and dining out.  (CNBC) While each of these spends have cheaper do-it-yourself options, the immediacy factor is an ingrained concern for this group that is used to hustling from activities, work, events, friends and family.  It only makes sense that digitally invested companies like Starbucks the provide mobile wallets, mobile services like Uber and speed-of-life apps like Seamless for food take-out are heavily used by them. (Forbes)

Retailers and brands can tut-tut their financial poison-of-choice but smart grocery retailers offer prepared meals to hopefully steer them from limited-service restaurants and perhaps view traditional grocery in a new way; as a convenient solution.  (SuperMarket News)

Schwab Analyzes Millennials Spends

Forbes on Millennial Digital Usage

Grocery courting Millennials by SuperMarketNews