Amazon, Customer Service, RetailWire, Shopping, Uncategorized, Voice Assistants

Is Voice Commerce “All Talk”?

This article has me scratching my head. The insight is “Only about two percent of the 50 million people who own and use Alexa-ready devices have used them to make a purchase in 2018 so far, according to The Information. And of those who did use Alexa to shop, 90 percent did not try it more than once.” QR Codes ended up being too problematic to catch on but yet interest in the electric car never seems to go away. I don’t think the future voice assistants for shopping is necessarily “all talk”. I disagree with this article and that adoption will increase as the existing bugs are worked out. I envision that the voice assistant will record items as a shopping list and the user will review the list (make corrections as necessary) and then place orders. What do you think?

Voice Commerce Is All Talk – RetailWire

Amazon, Google, Shopping, Uncategorized, Voice Assistants

Voice Activated Assistants Take On New Roles Outside Of Checking The Weather And Pre-shopping. Introducing AIY (Artificial Intelligence Yourself)

Most technology is seen as embraced by young, early-adopters that seek out novelty but 51% of those 55 years old and over said a top reason for using their voice-activated speaker is “it empowers me to instantly get answers and information.” (Think with Google)  This is an interesting switch from the typical older technophobe that doesn’t believe tech serves a purpose in their lives.

Additionally, 30% of virtual assistant users claim to use them to track packages. (Narvar)

For the makers, Google launched a line of AIY (Artificial Intelligence Yourself) kits for Voice and Vision on Target.  The Vision kit allows you build a camera capable of recognizing faces, expressions and people.  The Voice Kit allows you to build a voice controlled speaker. (CNET)

AIY Boxes

Think with Google

Narvar via Emarketer

CNET

Continue reading “Voice Activated Assistants Take On New Roles Outside Of Checking The Weather And Pre-shopping. Introducing AIY (Artificial Intelligence Yourself)”